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The STRAIGHTLINES™ One Step Permanent Straightening ORIGINAL formula contains amino acids, vitamin B, vegan keratin and other beneficial substances that penetrate the cortical layer of the hair and interact at the cellular level under the action of temperature. Due to the plant-based composition, the hair looks healthy, manageable, perfectly straight, and shiny.
FOR: Most types of hair, Virgin, Natural, Thick, Wavy, Curly and Coily (including Afro-hair texture), Healthy, Low porosity, and Medium porosity
WARNING: This product can expose you to chemicals including Coconut oil diethanolamine condensate (cocamide diethanolamine) which is known to the State of California to cause cancer.
For more information go to www.P65Warnings.ca.gov. Cocamide DEA has been used safely for decades and is only a risk under certain conditions. The percentage in this formula is too small to be of concern.
Both Keratin straightening and 4Bond Advanced Nanoplasy Technology straightening aim to straighten the hair, they differ in the techniques and ingredients used. Keratin treatments rely on replenishing keratin and sealing the hair with heat, while the 4Bond Advanced Nanoplasty Technology features the latest in technology to realign the hair's structure for a straighter appearance.
Yes, the One-Step Permanent Straightening Treatment is a permanent straightening system which lasts, depending on hair growth for 6-12 months.
No, the STRAIGHTLINES system is formaldehyde free
The 4Bond Advanced Nanoplasty Technology formula incorporates amino acids, proteins, and other health-enhancing components improving texture, reducing frizz, and enhancing manageability from within.
This all depends on length and texture of the hair. The most you will use is 5oz for very long hair, 3-4oz for Med-Long, and 2-3 for short- med.
This all depends on length and texture of the hair. On average one bottle will get you 4-8 applications.
Yes, but it is recommended to wait a few weeks, ideally a month to get a perm after the anoplasty treatment. This allows the hair to stabilize and not cause damage. You can temporarily curl with irons and rods.
No, because this is NOT a keratin smoothing treatment it is not necessary to use a sodium chloride or sulfate free shampoo. We do recommend and guarantee longer lasting results when using the STRAIGHTLINES shampoo and masque.
No, there are no harmful gasses omitted when ironing. This is a zero formaldehyde/aldehyde formula.
The process can take from three to five hours depending on length/texture of the hair. This is a luxury permanent straightening treatment that will last up to 12 months depending on regrowth. Remember to book clients in between your processing time to maximize your time.
No, Normally you will not go over 420 degrees, If you are working with afro textured or very kinky curly hair you may go up to 446 degrees.
1.) Amino Acids – Reinforce inner protein bonds, promotes strength and resilience.
2.) Peptides – Stimulate collagen production, contributing to overall health
3.) Anti-Oxidants – Counteract free radicals, protects from damage, breakage and dullness
4.) Ceramides – Seals in moisture, helping hydration, prevents dryness
5.) Biotin – Amplifies thickness and growth
Also includes Vitamin B5, Vitamin B2, Arginine, Lisine, Coconut Butter, and Shea Butter.
“This stuff is the best! Nanoplasty is amazing and way better than Keratin.”Susy Young
“My first time using STRAIGHTLINES! It was a complete success. Couldn’t be happier with these results!”Guillotine D. (Verified Stylist)
“Speechless! Just tried the latest straightening product with their amazing intro deal. Say hello to frizz-free, silky, smooth hair! The price for this product is more economical then any of the previous straighteners that I’ve used. In 5 years of working as a stylist I have never been this impressed by a product this much. After this I am looking into their entire catalogue of hair products!”Ana Palmieri (Verified Stylist)
“Already did my first client with Straightlines. It turned out great and she loves it!”Marie F. (Verified Stylist)
“I am so amazed with the outcome of the new straightening system Dennis Bernard has just launched! My client have fine hair, kinky gray hair that fuzzes, and highlights. Her hair felt so much better AFTER the service than before. I can go on and on about this system!! LOVE LOVE LOVE!!”Christina S. (Verified Stylist)
“Straightlines Permanent Straightener is SO gentle. Very effective but not damaging on color treated hair, and hardly pulls out any color. Love it!”David B. (Verified Stylist)
“Bottle Size Rocks! Love everything so far!”Susanna Y. (Verified buyer)
“STRAIGHTLINES is a Game Changer! I absolutely love this straightening product! The guests are loving the feel of their hair. The hair feels amazing. As a Stylist, I find it also quite important that this product does not emit smoke or odor. This is great for my safety & comfort as well as my clients.”Rachelle Yarnell
Based on 1 review
This product is wonderful for people who want to permanently smooth and straighten their hair without the smell of thio. This creates beautiful, sleek styles and ease in styling for my guests who want to permanently smooth their hair without giving up highlighting or high lift coloring.
Michael E.Verified buyer
