
STRAIGHTLINES™ Smoothing Shampoo For Blonde Hair Shades
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The STRAIGHTLINES™ One Step Permanent Straightening BLONDE formula is designed to maintain hair(s) smoothness, fullness, and shine. Also excellent to prolong the effects of any straightening service that has been performed on hair (i.e STRAIGHTLINES™ One Step Permanent Straightening Treatment). This unique formula offers protection for the hydro-lipid barrier, scalp, and hair stems, guarding against damage. Enriches with potent anti-frizz and natural ingredients, it provides optimal hydration, making it an ideal choice for maintaining vibrant and lustrous blonde hair. This formula is silicone and paraben free.
FOR: Chemically treated hair, Bleached, Warm and/or brassy Blondes, Colored, Wavy and Curly, Dry and Damaged, Medium porosity and High porosity
Frequently Asked Questions
General Questions
What is the difference between Straightening Services that feature Keratin Straightening or 4Bond Advanced Nanoplasty Technology?
Both Keratin straightening and 4Bond Advanced Nanoplasy Technology straightening aim to straighten the hair, they differ in the techniques and ingredients used. Keratin treatments rely on replenishing keratin and sealing the hair with heat, while the 4Bond Advanced Nanoplasty Technology features the latest in technology to realign the hair's structure for a straighter appearance.
Is the STRAIGHTLINES One Step Permanent Straightening Treatment really a permanent straightener
Yes, the One-Step Permanent Straightening Treatment is a permanent straightening system which lasts, depending on hair growth for 6-12 months.
Does the STRAIGHTLINES One Step Permanent Straightening Treatment have harsh chemicals?
No, the STRAIGHTLINES system is formaldehyde free
Technical Questions
What unique ingredients are used in the STRAIGHTLINES Straightening system?
The 4Bond Advanced Nanoplasty Technology formula incorporates amino acids, proteins, and other health-enhancing components improving texture, reducing frizz, and enhancing manageability from within.
What is the average use per application?
This all depends on length and texture of the hair. The most you will use is 5oz for very long hair, 3-4oz for Med-Long, and 2-3 for short- med.
How many applications will I get from one 16.9oz bottle of the STRAIGHTLINES treatment?
This all depends on length and texture of the hair. On average one bottle will get you 4-8 applications.
Can I perm my hair after doing straightening system if I want to go back to curly hair?
Yes, but it is recommended to wait a few weeks, ideally a month to get a perm after the anoplasty treatment. This allows the hair to stabilize and not cause damage. You can temporarily curl with irons and rods.
Do I need to use a sodium chloride and sodium sulfate free shampoo after the STRAIGHTLINES straightening treatment?
No, because this is NOT a keratin smoothing treatment it is not necessary to use a sodium chloride or sulfate free shampoo. We do recommend and guarantee longer lasting results when using the STRAIGHTLINES shampoo and masque.
Does the STRAIGHTLINES straightening treatment burn off formaldehyde when an iron is used?
No, there are no harmful gasses omitted when ironing. This is a zero formaldehyde/aldehyde formula.
How long does this straightening process take?
The process can take from three to five hours depending on length/texture of the hair. This is a luxury permanent straightening treatment that will last up to 12 months depending on regrowth. Remember to book clients in between your processing time to maximize your time.
Do I need a flat iron that goes up to 450 degrees?
No, Normally you will not go over 420 degrees, If you are working with afro textured or very kinky curly hair you may go up to 446 degrees.
What are the key ingredients in Nanoplasty and straightening treatment.
1.) Amino Acids – Reinforce inner protein bonds, promotes strength and resilience.
2.) Peptides – Stimulate collagen production, contributing to overall health
3.) Anti-Oxidants – Counteract free radicals, protects from damage, breakage and dullness
4.) Ceramides – Seals in moisture, helping hydration, prevents dryness
5.) Biotin – Amplifies thickness and growth
Also includes Vitamin B5, Vitamin B2, Arginine, Lisine, Coconut Butter, and Shea Butter.
Customer reviews
“This stuff is the best! Nanoplasty is amazing and way better than Keratin.”
Susy Young“My first time using STRAIGHTLINES! It was a complete success. Couldn’t be happier with these results!”
Guillotine D. (Verified Stylist)“Speechless! Just tried the latest straightening product with their amazing intro deal. Say hello to frizz-free, silky, smooth hair! The price for this product is more economical then any of the previous straighteners that I’ve used. In 5 years of working as a stylist I have never been this impressed by a product this much. After this I am looking into their entire catalogue of hair products!”
Ana Palmieri (Verified Stylist)“Already did my first client with Straightlines. It turned out great and she loves it!”
Marie F. (Verified Stylist)“I am so amazed with the outcome of the new straightening system Dennis Bernard has just launched! My client have fine hair, kinky gray hair that fuzzes, and highlights. Her hair felt so much better AFTER the service than before. I can go on and on about this system!! LOVE LOVE LOVE!!”
Christina S. (Verified Stylist)“Straightlines Permanent Straightener is SO gentle. Very effective but not damaging on color treated hair, and hardly pulls out any color. Love it!”
David B. (Verified Stylist)“Bottle Size Rocks! Love everything so far!”
Susanna Y. (Verified buyer)“STRAIGHTLINES is a Game Changer! I absolutely love this straightening product! The guests are loving the feel of their hair. The hair feels amazing. As a Stylist, I find it also quite important that this product does not emit smoke or odor. This is great for my safety & comfort as well as my clients.”
Rachelle Yarnell
Complete the service


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